Dashboards, KPIs, decisions
Analytics & Intelligence
Dashboards, KPI frameworks, and analyst-grade tools for founders. The connective tissue that turns marketing, finance, and ops into one decision feed.
One quiet Sunday-night view of the business — instinct translated into direction.
For founders who want to lead with data — without becoming a data team of one.

Shop the collection
Handpicked from the Analytics shelf.
Complete the collection
Pieces that work better together.
Hand-picked pairings — each one chosen because it makes the rest of the analytics ecosystem more useful.
A grounding journal
Quiet, beautifully made — for the inner work behind the work.
Pairs because: most analytics progress is downstream of clarity.
Browse journals Add a desk pieceThe Analyst's Desk
Personally vetted desk objects, books, and small things that make the work feel better.
Pairs because: the ritual is easier when the desk is set.
View the shelf Step into the ecosystemEVOLVE membership
Every product, every framework, every quarterly drop — under one calm membership.
Pairs because: this collection is the doorway, the membership is the room.
See what's insideComplete your experience · The Analyst's Desk
Set the desk that supports the work.
The wildcard shelf — what I'm testing this season before promoting it to the permanent stack.
Browse the shelfThe Analyst's Desk
Every pick has personal commentary, a "best for," and a "skip if." No affiliate dump.
Get more from your purchase
A few things to read alongside it.
Short reads that make these products land — chosen to help you succeed, not to keep you scrolling.

EVOLVE Daily · Guide
From instinct to data-led
What changes when you decide once a week instead of daily.
Read guideFounder Note
What I Stopped Doing This Quarter
A short list of things I removed from the business — and the metrics that didn't move when I did.
Read the noteFree resource
Founder KPI starter sheet
Six numbers, one screen, a weekly cadence.
Get it freeYou may also like
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Start here · Founder essentials
The Founder Collection
Tools, rituals, and reference for the work behind the work. Every product is something I personally use to plan, write, ship, and stay sane while running an ecosystem.
Explore FounderStart, structure, and scale
The Business Collection
Editorial systems for offers, operations, and growth. Built to replace the patchwork of templates and pretend playbooks most founders inherit from the internet.
Explore BusinessPricing, profit, and books
Finance & Accounting Collection
Pricing playbooks, profit models, and bookkeeping systems built by a founder who used to do this for a living. Money is a creative tool — once it stops being a guessing game.
Explore Finance
About this collection
A note from Kiea
Analytics & Intelligence exists because most founders I meet are flying on instinct and exhaustion. This collection is the bridge between the two: dashboards a non-analyst can actually read, KPI frameworks that take twenty minutes a week, and decision rituals that turn data into direction. It's the connective tissue between marketing, finance, and ops — translated into one quiet, calm Sunday-night view of the business.
“Most founders I meet are flying on instinct and exhaustion. The Business Analytics Toolkit is the one screen I'd want them to open every Sunday before opening anything else.”
In development
What's coming next to this collection.
Analytics OS course
How to read your business in 20 minutes a week.
Founder Dashboard
The plug-and-play dashboard for digital businesses.
Naturally next
Continue with Brand & Digital Growth.
Once you can see what's working, you can amplify it.
Before you click
Six quiet things worth knowing.
- What you'll find here
- A small, hand-arranged analytics shelf — never the full catalog.
- Who it's for
- For founders who want to lead with data — without becoming a data team of one.
- Digital or physical
- Mostly digital guides and workbooks. Physical pieces are noted on each card.
- Estimated time
- 20 minutes once a week
- Recommended companion
- Pair with the EVOLVE Daily Sunday letter for the thinking behind the tools.
- Where to continue next
- Continue with Brand.
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